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Go Wild!

Often the ideas we come up with aren’t very useful simply because they don’t go far enough. One of the best ways to get good ideas is to get wild ideas. Ad Exec, Alex Osborne, credited with inventing brainstorming, always encouraged his staff to generate outlandish ideas. He’d often say that it was easier to […]

The Right Stuff

Almost everyone would agree that athletes can learn skills and train themselves to perform better, but we rarely give credence to the notion that people can learn skills and train themselves to THINK better. I often hear corporate folks say, “If only we had the right environment and the right leadership, if only we celebrated […]